/* Home page: media-buyer direction */
/* ------------------------------------------------------------ A */
.xa-hero { padding-block: clamp(36px, 6vw, 72px) clamp(40px, 6vw, 80px); background: radial-gradient(120% 60% at 50% 0%, var(--signal-soft), transparent 70%); }
.xa-head { display: grid; grid-template-columns: minmax(0, 1.25fr) minmax(0, 1fr); gap: clamp(24px, 4vw, 64px); align-items: end; }
.xa-head h1 { font-size: clamp(2.25rem, 4.6vw, 3.75rem); line-height: 1.12; letter-spacing: -0.01em; }
.xa-chart { margin: clamp(32px, 5vw, 56px) 0 0; border: 1px solid var(--line); border-radius: var(--r-lg); background: var(--bg); padding: 20px 20px 8px; box-shadow: var(--shadow-pop); }
.xa-chart figcaption { display: flex; justify-content: space-between; gap: 12px; align-items: center; flex-wrap: wrap; }
.xa-live { display: inline-flex; gap: 8px; align-items: center; font-weight: 700; font-size: var(--fs-sm); }
.xa-live i, .xa-status i { width: 8px; height: 8px; border-radius: 50%; background: var(--signal); box-shadow: 0 0 0 4px var(--signal-soft); }
.xa-plot { position: relative; height: clamp(240px, 30vw, 380px); margin-top: 64px; }
[dir="rtl"] .xa-plot svg { transform: scaleX(-1); }
.xa-plot svg { position: absolute; inset: 0; width: 100%; height: 100%; overflow: visible; }
.xa-grid line { stroke: var(--line); stroke-dasharray: 4 6; }
.xa-area { fill: var(--signal); opacity: .1; }
.xa-line { fill: none; stroke: var(--signal); stroke-width: 5; stroke-linecap: round; vector-effect: non-scaling-stroke; stroke-dasharray: 1; stroke-dashoffset: 1; animation: xa-draw 2s cubic-bezier(.6,.05,.25,1) .3s forwards; }
@keyframes xa-draw { to { stroke-dashoffset: 0; } }
.xa-pt, .xa-peak { position: absolute; inset-inline-start: var(--x); top: var(--y); transform: translate(-50%, -50%); display: flex; flex-direction: column; align-items: center; gap: 8px; opacity: 0; animation: xa-in .4s ease forwards; }
[dir="rtl"] .xa-pt, [dir="rtl"] .xa-peak { transform: translate(50%, -50%); }
.xa-pt:nth-of-type(1) { animation-delay: .6s } .xa-pt:nth-of-type(2) { animation-delay: .95s } .xa-pt:nth-of-type(3) { animation-delay: 1.3s } .xa-pt:nth-of-type(4) { animation-delay: 1.6s } .xa-peak { animation-delay: 2.1s }
@keyframes xa-in { to { opacity: 1; } }
.xa-pt i { width: 14px; height: 14px; border-radius: 50%; background: var(--bg); border: 3px solid var(--signal); }
.xa-pt span { order: -1; background: var(--bg); border: 1px solid var(--line); border-radius: 10px; padding: 6px 10px; font-size: var(--fs-xs); line-height: 1.4; white-space: nowrap; display: grid; text-align: center; }
.xa-pt span b { color: var(--signal-text); }
.xa-peak i { width: 22px; height: 22px; border-radius: 50%; background: var(--signal); box-shadow: 0 0 0 8px var(--signal-soft), 0 0 0 16px color-mix(in srgb, var(--signal) 8%, transparent); }
.xa-peak span { order: -1; background: var(--ink); color: var(--bg); border-radius: 12px; padding: 8px 14px; font-size: var(--fs-xs); display: grid; text-align: center; white-space: nowrap; }
.xa-peak span b { font-size: 1.6rem; line-height: 1.1; color: var(--signal); }
.xa-kpis { display: grid; grid-template-columns: repeat(4, 1fr); border: 1px solid var(--line); border-radius: var(--r-md); margin-top: 16px; background: var(--bg); overflow: hidden; }
.xa-kpis > div { padding: 18px 20px; display: grid; gap: 2px; border-inline-start: 1px solid var(--line); }
.xa-kpis > div:first-child { border-inline-start: 0; }
.xa-kpis span { font-size: var(--fs-xs); color: var(--slate); font-weight: 600; text-align: start; }
.xa-kpis b { font-size: clamp(1.75rem, 3vw, 2.5rem); line-height: 1.1; font-variant-numeric: tabular-nums; }
.xa-kpis small { color: var(--slate); font-size: var(--fs-xs); }

.xa-funnel { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; }
.xa-stage { position: relative; display: grid; align-content: start; gap: 8px; padding: 28px 24px calc(28px + var(--i) * 0px); background: color-mix(in srgb, var(--signal) calc(28% - var(--i) * 6%), var(--bg)); clip-path: polygon(0 calc(var(--i) * 6%), 100% calc(var(--i) * 6% + 6%), 100% calc(100% - var(--i) * 6% - 6%), 0 calc(100% - var(--i) * 6%)); min-height: 300px; padding-block: calc(36px + var(--i) * 14px); transition: background .2s; }
[dir="rtl"] .xa-stage { clip-path: polygon(100% calc(var(--i) * 6%), 0 calc(var(--i) * 6% + 6%), 0 calc(100% - var(--i) * 6% - 6%), 100% calc(100% - var(--i) * 6%)); }
.xa-stage:hover { background: color-mix(in srgb, var(--signal) 40%, var(--bg)); }
.xa-stage-en { font-size: var(--fs-xs); font-weight: 600; color: var(--signal-text); text-align: start; }
.xa-stage h3 { font-size: var(--fs-xl); }
.xa-stage p { color: var(--ink-2, var(--ink)); font-size: var(--fs-sm); max-width: 26ch; }

.xa-table { border: 1px solid var(--line); border-radius: var(--r-md); overflow: hidden; background: var(--bg); }
.xa-row { display: grid; grid-template-columns: 120px minmax(0, 1fr) 220px 90px; gap: 16px; align-items: center; padding: 16px 20px; border-top: 1px solid var(--line); }
.xa-row:hover:not(.xa-th) { background: var(--raised); }
.xa-th { border-top: 0; background: var(--raised); font-size: var(--fs-xs); color: var(--slate); font-weight: 600; padding-block: 10px; }
.xa-status { display: inline-flex; gap: 8px; align-items: center; font-size: var(--fs-sm); font-weight: 600; color: var(--signal-text); }
.xa-name { display: grid; } .xa-name small { color: var(--slate); }
.xa-cta { display: inline-flex; gap: 6px; align-items: center; font-weight: 600; color: var(--signal-text); justify-self: end; }
.xa-cta svg { width: 16px; height: 16px; }


/* WhatsApp-style chat */
.xb-chat-wrap { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.1fr); gap: clamp(28px, 5vw, 72px); align-items: center; }
.xb-chat { border-radius: var(--r-lg); overflow: hidden; border: 1px solid var(--line); box-shadow: var(--shadow-pop); }
.xb-chat-head { display: flex; gap: 12px; align-items: center; padding: 14px 18px; background: var(--forest); color: #fff; }
.xb-chat-head small { display: block; opacity: .7; font-size: var(--fs-xs); }
.xb-chat-head .avatar { background: var(--signal); color: var(--on-signal); }
.xb-chat-body { display: grid; gap: 12px; padding: 20px; background: #efeae2 radial-gradient(rgba(0,0,0,.035) 1px, transparent 1px) 0 0 / 14px 14px; }
html[data-theme="night"] .xb-chat-body { background: #0b141a radial-gradient(rgba(255,255,255,.03) 1px, transparent 1px) 0 0 / 14px 14px; }
.xb-bubble { position: relative; max-width: 86%; padding: 10px 14px 22px; border-radius: 14px; background: #fff; color: #111; box-shadow: 0 1px 1px rgba(0,0,0,.08); }
html[data-theme="night"] .xb-bubble { background: #202c33; color: #e9edef; }
.xb-bubble:nth-child(even) { justify-self: end; background: #d9fdd3; }
html[data-theme="night"] .xb-bubble:nth-child(even) { background: #005c4b; }
.xb-who { display: block; font-size: var(--fs-xs); color: #0b7a3e; margin-bottom: 2px; }
html[data-theme="night"] .xb-who { color: #3cf58a; }
.xb-bubble p { font-size: var(--fs-sm); line-height: 1.6; }
.xb-ticks { position: absolute; inset-inline-end: 10px; bottom: 4px; display: flex; color: #53bdeb; }
.xb-ticks svg { width: 14px; height: 14px; } .xb-ticks svg + svg { margin-inline-start: -9px; }

/* Home sections */
.section-head .xa-stage-en { display: block; margin-bottom: 6px; }
.xa-status.is-few { color: var(--warn); } .xa-status.is-few i { background: var(--warn); box-shadow: 0 0 0 4px var(--warn-soft); }
.hm-ecd { position: relative; display: grid; grid-template-columns: minmax(0, 1fr) auto; gap: 24px; align-items: end; margin-top: 20px; padding: clamp(24px, 4vw, 40px); border-radius: var(--r-lg); overflow: hidden; color: #fff; min-height: 300px; isolation: isolate; }
.hm-ecd > img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; z-index: -2; }
.hm-ecd::before { content: ""; position: absolute; inset: 0; z-index: -1; background: linear-gradient(0deg, rgba(7,20,13,.94), rgba(7,20,13,.35)); }
.hm-ecd-body { display: grid; gap: 10px; max-width: 56ch; justify-items: start; }
.hm-ecd h3 { font-size: clamp(1.75rem, 3vw, 2.5rem); }
.hm-ecd p { color: rgba(255,255,255,.82); }
.hm-ecd-kpis { display: grid; grid-template-columns: repeat(3, auto); gap: 8px 24px; align-items: end; }
.hm-ecd-kpis div { display: grid; } .hm-ecd-kpis b { font-size: 1.75rem; color: var(--signal); line-height: 1.1; } .hm-ecd-kpis span:not(.btn) { font-size: var(--fs-xs); color: rgba(255,255,255,.7); }
.hm-ecd-kpis .btn { grid-column: 1 / -1; }
.hm-tracks { display: grid; gap: 12px; }
.hm-track { display: grid; grid-template-columns: 200px minmax(0, 1fr) 190px; gap: 24px; align-items: center; padding: 14px; border: 1px solid var(--line); border-radius: var(--r-md); background: var(--bg); transition: border-color .2s; }
.hm-track:hover { border-color: var(--signal); }
.hm-track .cover { aspect-ratio: 16 / 10; border-radius: 12px; padding: 14px; }
.hm-track .cover-title { font-size: var(--fs-sm); }
.hm-track-body { display: grid; gap: 8px; }
.hm-track-body h3 { font-size: var(--fs-lg); }
.hm-track-side { display: grid; gap: 4px; border-inline-start: 1px solid var(--line); padding-inline-start: 20px; }
.hm-track-side .price { font-size: var(--fs-xl); }
.hm-track-side .link { margin-top: 6px; }
.hm-experts { grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 20px; }
.hm-tools { display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(0, 1fr); gap: clamp(20px, 4vw, 48px); align-items: start; }
.hm-cats { display: grid; gap: 12px; }
.hm-cat { padding: 16px 18px; border: 1px solid var(--line); border-radius: var(--r-md); display: grid; gap: 10px; }
.hm-calcs { display: flex; flex-wrap: wrap; gap: 6px; direction: ltr; justify-content: flex-start; }
[dir="rtl"] .hm-calcs { justify-content: flex-end; }
.hm-calc { padding: 4px 10px; border-radius: 8px; background: var(--raised); font-size: var(--fs-xs); font-weight: 600; }
.hm-community { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr); gap: clamp(28px, 5vw, 72px); align-items: center; }
.hm-channels { list-style: none; padding: 0; margin: 0; display: grid; gap: 8px; }
.hm-channels li { display: flex; gap: 10px; align-items: center; font-weight: 600; }
.hm-channels svg { width: 18px; height: 18px; color: var(--signal-text); }
.hm-final { margin-top: clamp(48px, 7vw, 88px); padding-top: clamp(32px, 5vw, 56px); border-top: 1px solid rgba(255,255,255,.15); display: flex; justify-content: space-between; gap: 24px; flex-wrap: wrap; align-items: center; }
.hm-final h2 { font-size: clamp(2rem, 4vw, 3.25rem); }
@media (max-width: 1100px) { .hm-experts { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
@media (max-width: 900px) {
  .hm-ecd { grid-template-columns: minmax(0, 1fr); }
  .hm-track { grid-template-columns: minmax(0, 1fr); }
  .hm-track .cover { display: none; }
  .hm-track-side { border: 0; padding: 0; grid-template-columns: auto auto; align-items: baseline; justify-content: start; gap: 4px 12px; }
  .hm-tools, .hm-community { grid-template-columns: minmax(0, 1fr); }
  .hm-experts { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
[dir="rtl"] .xa-stage-en { text-align: right; }
@media (prefers-reduced-motion: reduce) { .xa-line { animation: none; stroke-dashoffset: 0; } .xa-pt, .xa-peak { animation: none; opacity: 1; } }
.xa-hero { overflow-x: clip; }
@media (max-width: 900px) {
  .xa-head { grid-template-columns: minmax(0, 1fr); }
  .xa-kpis { grid-template-columns: 1fr 1fr; } .xa-kpis > div:nth-child(3) { border-inline-start: 0; } .xa-kpis > div:nth-child(n+3) { border-top: 1px solid var(--line); }
  .xa-funnel { grid-template-columns: minmax(0, 1fr); gap: 8px; }
  .xa-stage, [dir="rtl"] .xa-stage { clip-path: none; min-height: 0; padding: 22px; margin-inline: calc(var(--i) * 4%); border-radius: var(--r-md); }
  .xa-pt span { display: none; }
  .xa-row { grid-template-columns: minmax(0, 1fr) auto; } .xa-row > :nth-child(1), .xa-row > :nth-child(3) { display: none; }
  .xa-peak { inset-inline-start: auto; inset-inline-end: 8px; transform: translateY(-50%); align-items: flex-end; }
  [dir="rtl"] .xa-peak { transform: translateY(-50%); }
  .xa-plot { margin-top: 56px; }
}
/* anchor the dot (last child) exactly on the data point */
.xa-pt { transform: translate(-50%, calc(-100% + 7px)); }
[dir="rtl"] .xa-pt { transform: translate(50%, calc(-100% + 7px)); }
.xa-peak { transform: translate(-50%, calc(-100% + 11px)); }
[dir="rtl"] .xa-peak { transform: translate(50%, calc(-100% + 11px)); }
@media (max-width: 900px) {
  .xa-pt, [dir="rtl"] .xa-pt { transform: translate(-50%, -50%); }
  [dir="rtl"] .xa-pt { transform: translate(50%, -50%); }
  .xa-peak, [dir="rtl"] .xa-peak { transform: translateY(calc(-100% + 11px)); }
}