Marketing that gets results, learned from people who get them.
Events, expert-led tracks, digital products and 23 calculators, in the numbers you work with every day.
2026 performance so far
Every point on the line is a real track or event that ran this year.
Your path with us works like any funnel
Everything on the platform has a place in the journey. Enter at the stage that fits you.
Discover
Come to an event or online session and see how people work.
EventsConsiderationTry
Take a full free track and run your own numbers in the calculators.
CalculatorsConversionGo deep
Book a full track with an expert in the field, plus its files and templates.
TracksRetentionStay
The conversation continues in the community with your cohort.
CommunityEvents: campaigns running now
Monthly meetups in Cairo, online sessions with experts, and ECommerce Day once a year. Subscribers attend online events free.
ECommerce Day
Two stages and three workshop tracks: acquisition, CRO & retention, operations & logistics. The All Access pass includes up to 6 workshops.
Tracks: one skill, until you own it
Each track is 5 to 14 sessions with experts working in the market, online and in person. Every session is recorded and stays in your account with its files.
AI for Marketing & Business
9 sessions with people who run AI in their work today: automation, creative and analytics.
How to Get More Clients
Build a system that brings clients in every month instead of waiting for referrals. 14 practical sessions.
TrafficMENA Next: SEO & AI Growth
People no longer search the way they used to. 5 sessions on staying visible in Google and in AI answers.
Black Friday: From Plan to Profit
You can hit record Black Friday sales and still earn less. 7 sessions about profit, not discounts.
Experts: people who actually run campaigns and stores
Not theory trainers. Every expert works in the field they teach and talks about what worked and what didn't.
Calculators: 23 tools for the numbers you work out daily
Try the ROAS calculator here, no account needed. The rest are free with membership, and you can save and compare your numbers month to month.
Digital products: expert work, ready to use
Templates, sheets and files from events and tracks. Buy once and keep them in your account; subscribers get a discount.
Summaries of every Stage 1 and Stage 2 session, workshop templates, and a 30-day plan for your store.
Enter your discount, costs and margin, and see how much you need to sell to actually profit.
Files from the Acquisition, CRO & Retention and Operations & Logistics workshops.
Community: the talk doesn't end with the session
3,000+ marketers and business owners share campaign results, ask and help each other. Admins review posts; no spam.
- E-commerce
- Ads & media buying
- Growth leaders
- A private channel per track
One of the best tracks I've taken. A lot of useful information, and it changed the way I think, which is the biggest benefit for me.
Honestly the least I can say is it was a masterpiece. Valuable information, respectful people, professional organisation, even the vibe of the place was lovely.
The first session I've attended that was this calm in prep and management. From the venue to the strong trainers, it was a great day.
Membership: start free, subscribe when you want more
Free membership is a complete start, not a teaser. The yearly subscription saves you money if you attend often.
Free
- E-commerce business track (7 sessions)
- AI for marketers track (5 sessions)
- Monthly Q&A session
- 23 marketing calculators
- Member community
Subscriber
Best if you attend often- Free access to all online events
- 25% off in-person events
- 25% off tracks
- Full access to the knowledge library
- Plus everything in Free